Monday, April 25, 2011

A Chance to Help

I'm big on helping others, and ever since April Winchell over at Regretsy helped my shop sell out two months ago, my drive to pay it forward is even stronger. I joined a fabulous Etsy team called April's Army, a group of dynamic and amazing artists from the Regretsy sphere who are gathered together in solidarity to pool their resources in an effort to provide funds for people in need.

The last week of every month, April's Army will open a shop filled to the brim with items donated by team members - some of them gorgeous, some of them snarky, some of them just plain fun - and all proceeds from sales in the shop go to a different recipient each month.

The inaugural recipient for all proceeds from this month's April's Army shop is Jason Williams. Jason is a young man from Alabama who, with the help of his fiancee, Robin Lynne, is fighting pancreatic cancer. Jason is enrolled in a promising clinical trial at Johns Hopkins but he needs help to pay for his expenses. All profits from April's sale will go to Jason for his treatment.

Here's how you can put some good back into the world and help out someone in need:

Robin, Jason's fiancee, is raising money through her For Jason Etsy shop. To make a direct donation or to meet Jason and read about his progress, check out his blog. Or, you can click over to April's Army Shop and purchase something fabulous. I bought this April Winchell Lego minifig keychain, because, well, HELLO:

The shop has been open for a scant few days and already there are 116 sales and counting. There are still some items available for purchase, but the response from the Regretsy/Etsy community has been overwhelming. Join the April's Army Facebook page today to receive word each month when the shop goes live with all new items - there is always someone in need, and this shop will be there to help. There is way more love in this world than we all think, and no one said we can't have a bit of fun while spreading it around. Please help if you can, or at the very least, share this link. I call this "Click-tivism" and it costs you absolutely nothing but a few taps on your mouse.

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